Greg Sterling
Sign up now for our upcoming and complimentary webinar focused on helping you get the most out of your conversions. “Beyond PPC: 8 Ways to Increase Conversions with Call Tracking” will be live Thursday, June 28, 2012 at 10:00 AM – 11:00 AM PDT with host, Greg Sterling.
Greg has an impressive history analyzing consumer purchasing behavior – he is the founder of Screenwerk.com, a senior analyst for Internet2Go, an advisory service from Opus Research, in addition to his role as contributing editor for Search Engine Land.
Greg will lead an in-depth panel discussion around what works in the new world of pay-per-call, performance-based and mobile advertising, and outline best practices for call tracking.
The discussion will be supported by panel members include Josh Reznick, Founder & CEO at Datalot; Rich Finch, VP and General Manager, LendingTree® Autos; and Todd Fisher, Co-Founder, Call Tracking Metrics.
During the webinar you’ll also learn about:
- A call tracking feature that can increase close rates 20x
- 2 things you must include in a mobile ad or website
- 4 ways to optimize content for call tracking
Register here for the webinar and get ready to uplevel your conversions.