How do you get customers to get spend more money? How do you increase in-game engagement? How do you increase engagement outside of the game? How does time spent in a game correlate to profitability for a game? What are the general methods for app discovery? How do you leverage social media to increase the visibility of your app? Want answers to these questions? Come to our panel.
Roger Dean Huffstetler Roger works in Sales at Twilio. He's trying to push into new areas for Twilio, like gaming, ecommerce, and call centers. Previously, Roger was a U.S. Marine and worked in aviation operations. Favorite pastime: college football.
Find Roger on Twitter as @rdhjr
Most of the Twilio Quick Start code demonstrates "Hello World, I'm Talking You Your Telephone". That's great, but actually building a business on Twilio means your application has to solve some important design considerations. This topic covers design and development of Twilio applications to make them easier to develop, easier to deploy, easier to secure, and easier to delight customers.
In the era of the API-as-a-business-model, branding and storytelling around your service can seem daunting and amorphous. When you have no shiny product photos and your only screenshots are of your management console UI, how do you build brand, tell your story, and sell the value of your sharp, pointy technology to non-sharp, non-pointy humans?
So much of the culture of the web stands in stark contrast to our notions of what it's like to work in government or healthcare, but a lot is quietly changing, and there's increasingly an opportunity for web 2.0 teams to make a real impact on these markets, which represent 30% and 16% of our GDP annually. Come hear from the founders of two leading organizations in the startups for good movement, Rock Health and Code for America, about how you can use your skills to change the world.
A global retailer challenged Schwarz Supply Source to provide the ability to place supply orders while offline in addition to their existing ecommerce site. Schwarz needed a system that could integrate and leverage all capabilities of their existing systems. Streamlining workflow to ensure a perfect balance of speed, usability and functionality were very important. Discover how they used Twilio to expose typical ecommerce features over the phone and the numerous benefits over other solutions.
A text message or phone call is only valuable if it reaches the right person with the right message at the right time. Whether it's a reminder to take medication, a marketing campaign to sell tickets, or a phone call to congress, Mobile Commons will show you that segmentation, targeting and customization creates the best user-experience and is the most effective way to measure the ROI of your mobile campaign. Real world examples include the Obama campaign, Nike, the NBA, New York City, and more.
Twilio is a technical product, yet has managed to attract the interest of a wide range of journalists. In this fireside chat with VentureBeat's Jolie O'Dell, Twilio's Danielle Morrill will explore how Twilio has succeeded at PR and highlight the best ways for developers to pitch their products to journalists.
