What information do I need to provide when applying for a new short code?

If you would like to schedule a call to speak with one of our short code specialists before you apply, please email us at shortcodes@twilio.com.

If you would rather, you can skip the call and apply for a short code here.

Either way, please be prepared to answer the following questions when you apply:

  • If you are applying for a vanity short code, what is your preferred short code number?
  • If you already own your short code, would you like Twilio to manage your short code lease payments?
  • If you already own your short code and it is currently live with a different aggregator, which aggregator you are using?
  • Would you prefer to be billed every three months or annually?
  • What is the name of your company?
  • What is your company’s mailing address?
  • Who is the contact at your company and how can we reach you?
  • What email address and toll free number can your end users use to get help with your short code?
  • What is the name of the service that will be associated with the short code?
  • What is the website for this service?
  • How do you plan to use your short code?
  • How will users sign up to receive messages from your short code?
  • How often will users receive text messages from your short code?
  • Will you use your short code for sweepstakes, contests, or the promotion of businesses other than your own?
  • How will your short code be advertised (for example, how will your end user know to sign up)?
  • What is your proposed opt-in message flow?
  • What will your short code send in response to the keyword HELP?
  • What will your short code send in response to the keyword STOP?
  • What will your 30-day reminder message say?
  • What are examples of messages your short code will send?