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Twilio, the software and cloud-based communications platform company, today announced that it is reducing prices in countries across Europe, including UK, Germany, France, Spain and Italy. Rapid growth in Twilio's European traffic—which climbed by over 300% in 2013—has enabled Twilio to achieve higher economies of scale and lower pricing for calls between 13 - 76% based on the phone number type or region. Also announced today, Ireland joins 11 other European countries with available SMS-enabled numbers, launched in beta. For full details on Twilio's pricing per country, please see https://www.twilio.com/voice/pricing. For access to SMS enabled numbers in Ireland, please visit https://www.twilio.com/international/beta.
In addition, as a US-EU Safe Harbor compliant platform, European users can trust that Twilio adheres to the most stringent confidentiality and privacy regulations.
"We've seen some incredible success stories from our European customers," said Jeff Lawson, co-founder and CEO of Twilio. "Like NewVoiceMedia, who have built a cutting edge SaaS product that has allowed enterprises of all sizes to have Twilio WebRTC enabled call centers in a fraction of the time or cost of a traditional call center. Or Poke, the creative agency that made it snow on a London street at the prompting of a Twilio powered SMS or phone call. There are countless examples, and as we continue to gain greater economies of scale, we pass these savings on to our customers so they can unleash even more of their creativity. We can't wait to see what they build next."
With Mobile Phone Numbers for SMS in Ireland, Twilio customers can now build messaging based use cases that require 2-way SMS capabilities e.g. conversations, to improve local user experience and engagement with customers in this new country. Poll Everywhere is an application that allows live audiences to interact with an event through SMS, Twitter and the mobile web in real time. Poll Everywhere has been in the private beta for Irish mobile numbers.
"Twilio's Irish SMS numbers help lower our real costs and the costs for our Irish participants, while at the same time improving the overall experience with ease-of-use," said Ashok Kanjamala, director of marketing at Poll Everywhere.
The new price reduction and expanded coverage are accompanied with recent Twilio platform enhancements for Europe, such as support for time zone selection in account portals.
Twilio, the software and cloud-based communications platform company, enables developers and businesses to rapidly build and deploy communication solutions that meet their specific needs. Whether integrating voice, messaging and/or VoIP capabilities into a web or mobile app or building a complete system like a call center, Twilio removes the traditional obstacles to creating effective communications experiences. Twilio gives businesses the ability to innovate, prototype, create, and connect with their customers at the right time and in the right way. The company is privately held and based in San Francisco, California.