In partnership with the conference, Twilio sponsored an airport shuttle to pick-up attendees from the airport and bring them to the venue. I thought it would be cool to have a number that attendees could text to get information on how to hop on the Twilio Bus, so I set one up. Over the course of the event the JSConf Hotline app received 479 text messages, not bad for an event with only 250 attendees.
This application was built in a couple of days prior to the conference using Node.js and CouchDB technology with hosting provided by the good people at Nodejitsu and IrisCouch. The Twilio integration was powered by Telenode, a Node.js module authored by Paolo Fragomeni. In true JSConf fashion, I felt compelled to include this easter egg: