Join us for Beyond PPC: 8 Ways to Increase Conversions with Call Tracking Webinar

Greg Sterling

Sign up now for our upcoming and complimentary webinar focused on helping you get the most out of your conversions. “Beyond PPC: 8 Ways to Increase Conversions with Call Tracking” will be live Thursday, June 28, 2012 at 10:00 AM – 11:00 AM PDT with host, Greg Sterling.

Greg has an impressive history analyzing consumer purchasing behavior – he is the founder of, a senior analyst for Internet2Go, an advisory service from Opus Research, in addition to his role as contributing editor for Search Engine Land.

Greg will lead an in-depth panel discussion around what works in the new world of pay-per-call, performance-based and mobile advertising, and outline best practices for call tracking.

The discussion will be supported by panel members include Josh Reznick, Founder & CEO at Datalot; Rich Finch, VP and General Manager, LendingTree® Autos; and Todd Fisher, Co-Founder, Call Tracking Metrics.

During the webinar you’ll also learn about:

  • A call tracking feature that can increase close rates 20x
  • 2 things you must include in a mobile ad or website
  • 4 ways to optimize content for call tracking

Register here for the webinar and get ready to uplevel your conversions.