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  • By Cliffton Lee
    Personalize Your SMS Messages with an Alphanumeric Sender ID Alphanumeric Sender ID Header

    Increase open rates. Reinforce your brand. Improve message delivery. All with Personalized Alphanumeric Sender ID

    Given the amount of spam and unwanted messages people receive on a given day, it’s no surprise they often ignore messages from an unfamiliar number. And if that message comes from an unfamiliar international number, the chances of a recipient opening it are particularly slim.

    In countries that support Alphanumeric Sender IDs, leveraging them can dramatically increase your open rates. What’s more, for countries in which Alphanumeric Sender ID registration is enforced, you can also improve message delivery by reducing carrier filtering of A2P (application-to-person) traffic, as well as manage fluctuations in telecom logic, local regulations, and carrier-specific rules. When you register your Alphanumeric Sender ID, your messages and number are vetted with local authorities to establish the legitimacy of your messages and be passed through carrier firewalls.

    And because you can send your SMS …

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