Updated Limitations to Category Statistics for All Customers

2022年6月22 …

Including additional layers of security in an application’s authentication process is an important step to secure your users’ accounts. One of the most popular two-factor authentication methods is to use one-time passwords (OTP). Twilio offers multiple products to send OTPs such as Programmable Messaging and Verify.

Fraudsters, however, continue to find novel ways of taking advantage of OTP user flows, resulting in billions of dollars of charges each year at the expense of individual companies. One such method of exploiting OTPs is called SMS Traffic Pumping (otherwise known as SMS Toll Fraud, or Artificially Inflated Traffic). SMS Pumping occurs when fraudsters take advantage of phone number input fields to receive a one-time password, an app download link, or anything else that is used via SMS. The fraudsters send SMS to a set of numbers they control and receive a share of the generated revenue.

There are a few actions …

Today, we are excited to announce that Twilio will make your onboarding experiences and digital identity checks a whole lot smarter with new mobile intelligence packages launching in Beta in the Twilio Lookup API – Line Type Intelligence and SIM Swap. Lookup has long-provided key insights into a users’ phone numbers with the Lookup Format, Caller Name, and Carrier Lookup packages, and this release marks a significant expansion of that data.

The Need for Mobile Intelligence

User growth is a primary goal when building any application, platform, or service. But gone are the days of unrestricted growth.

Organizations face scrutiny from investors concerned that fake accounts could be skewing growth metrics and end users and regulators worried about bots or fraudsters putting platform integrity at risk. Security must be considered a key part of building a positive user experience, specifically the onboarding experience.

Enhancing security without increasing friction can be …

One implication of customer experience racing to the top of many companies' priority list is that more employees across departments and locations are coming into contact with customers. While traditionally, contact center representatives served as the front line for fielding and resolving customer inquiries, emerging best practice is to extend conversations beyond the contact center to specialists within a company with the right skills to serve customers.

To accomplish this, companies must consider the technology required, as well as a cultural shift necessary to effect the change. This blog post will focus on the technology aspect.

The contact center must integrate with an enterprise-grade cloud phone solution that (i) can be deployed rapidly as a pre-packaged solution (ii) have the flexibility to extend and fit a company’s vision for differentiation, and (iii) help organizations transition from premise-based systems to the cloud with minimal disruption.

For customers deploying Twilio Flex, …

Getting access to product benefits from Twilio.org is now easier than ever. Today, Twilio.org is announcing that more organizations can quickly apply for the Impact Access program with a simplified sign up experience in the Console. That means you can start building faster and scale your work affordably with credits and discounts applied across the Twilio platform.

An improved sign up experience for the Twilio.org Impact Access program has been extended to the following types of qualifying organizations:

1. UK-based organizations: Social impact customers with their Twilio account currency set to the British Pound can now sign up for the Impact Access Program in the Twilio Console and receive a £400 kickstart product credit plus platform discounts.
2. Public education institutions: Public universities, colleges, and K-12 schools worldwide are eligible and invited to apply for the Impact Access Program using a new dedicated organization type to receive kickstart credits and …

Essentials 40k and 100k Pricing and Packaging Changes

2022年6月1日、フィルタ=SendGrid Email API、リリース=GA [オリジナルの英語投稿はこちら]

2022年7月1日より、Twilio SendGridのパッケージ「Essentials 40k」「Essentials 100k」が以下のように変更となります。

• 「Essentials 40k」パッケージ: 名称、内容、価格の変更
• 名称 …

If you read our 2022 State of Customer Engagement Report or have been attending sessions at this year’s CDP week, you know how effective personalization is for customer engagement. From gamified rewards programs to product recommendations to user-generated content, good personalization has the power to build customer loyalty and drive bottom-line growth. It’s quickly become the cornerstone of great digital customer engagement.

Now, we’re excited to offer a deeper dive into personalization, with the launch of Twilio Segment’s third-annual State of Personalization Report 2022. We surveyed thousands of businesses and consumers globally to bring you key trends within personalization, first-party data, privacy, and consumer loyalty.

In this year’s report, you’ll learn about:

• The ROI of personalizing your customer engagement
• Continued challenges businesses face in building omnichannel strategies
• The importance of first-party data as the end of third-party cookies draws near
• And so much more

We also dedicated a …

Two years and one pandemic later, Customer Data Platform (CDP) Week is back and we’re delighted to welcome you to the event from June 21-23rd, 2022. The best part? It’s virtual, free, and stocked to the top with information you can use in your approach to customer data right now.

Register here and join us for sessions starting at 12pm EDT/9am PDT on June 21.

What the heck is CDP Week?

Glad you asked. CDP Week is a three-day virtual event hosted by Twilio Segment where industry leaders and analysts in the customer data community share recent trends and real-life stories as well as ideas and opportunities for being a successful customer-first company in 2022.

Our 25+ immersive sessions, keynotes, and product announcements will cover a wide range of data-related topics that our customers have top of mind.

Cool, cool, cool. But...why should I care?

Well, besides learning about how …