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<title>
Twilio Blog
</title>
<link>
https://www.twilio.com/en-us/blog
</link>
<description>
Explore the latest company news, product updates, technical tutorials, and best practices from Twilio, the industry-leading customer engagement platform.
</description>
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<language>
en
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<lastBuildDate>
Wed, 22 Apr 2026 02:27:03 -0400
</lastBuildDate>

<item>
<title>
Avoid Sending SMS to Landlines in Rust with Twilio's Lookup v2 API
</title>
<description>
This blog post will show you how to filter out landline numbers before sending SMS notifications in Rust using Twilio's Lookup v2 API.
</description>
<pubDate>
Tue, 21 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/developers/tutorials/avoid-sending-sms-to-landlines-lookup-v2-api-rust
</link>
<guid>
https://www.twilio.com/en-us/blog/developers/tutorials/avoid-sending-sms-to-landlines-lookup-v2-api-rust
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Matthew Setter
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Dylan Frankcom
</dc:contributor>
<category>
Developer Insights
</category>
</item>

<item>
<title>
Getting The Most for Your Money Using Automated SMS
</title>
<description>
tips and tricks for learning how to count segments using Twilio's automated SMS in ways that will save you budget and time
</description>
<pubDate>
Mon, 20 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/developers/best-practices/getting-most-money-using-automated-sms
</link>
<guid>
https://www.twilio.com/en-us/blog/developers/best-practices/getting-most-money-using-automated-sms
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Amanda Lange
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Dylan Frankcom
</dc:contributor>
<category>
Developer Insights
</category>
</item>

<item>
<title>
17 types of post-purchase emails to build brand loyalty
</title>
<description>
Order confirmed. Now what? These 17 post-purchase email types turn one-time buyers into loyal customers—with timing tips and real examples.
</description>
<pubDate>
Sun, 19 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/insights/post-purchase-emails
</link>
<guid>
https://www.twilio.com/en-us/blog/insights/post-purchase-emails
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Jesse Sumrak
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">

</dc:contributor>
<category>
Industry Insights
</category>
</item>

<item>
<title>
Reverse ETL vs. The Private Cloud: A Conceptual Survival Guide
</title>
<description>
Reverse ETL vs. The Private Cloud: A Conceptual Survival Guide
</description>
<pubDate>
Sun, 19 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/developers/tutorials/integrations/reverse-etl-vs-the-private-cloud-survival-guide
</link>
<guid>
https://www.twilio.com/en-us/blog/developers/tutorials/integrations/reverse-etl-vs-the-private-cloud-survival-guide
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Pratik Shinde
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Christopher Connolly, Amanda Lange
</dc:contributor>
<category>
Developer Insights
</category>
</item>

<item>
<title>
Integrate Google Gemini with Twilio Voice Using ConversationRelay and Python
</title>
<description>
Learn to connect Google Gemini with Twilio Voice using ConversationRelay and Python's FastAPI. Follow our guide for real-time AI conversations and interactive voice apps.
</description>
<pubDate>
Sun, 19 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/developers/tutorials/product/integrate-google-gemini-twilio-voice-conversationrelay
</link>
<guid>
https://www.twilio.com/en-us/blog/developers/tutorials/product/integrate-google-gemini-twilio-voice-conversationrelay
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Rishab Kumar
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Dylan Frankcom
</dc:contributor>
<category>
Developer Insights
</category>
</item>

<item>
<title>
Consent needed for open tracking pixels? CNIL says yes.
</title>
<description>
France's CNIL now requires explicit consent for email open tracking pixels. Learn what's changing, the deliverability exception, and what to do next. 
</description>
<pubDate>
Sun, 19 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/insights/tracking-consent-cnil-france
</link>
<guid>
https://www.twilio.com/en-us/blog/insights/tracking-consent-cnil-france
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Denis O'Sullivan
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Jesse Sumrak
</dc:contributor>
<category>
Industry Insights
</category>
</item>

<item>
<title>
No Rip and Replace. Add AI to Your Contact Center for Instant ROI
</title>
<description>
Build your own future with Twilio Flex: a composable, open platform for seamless employee conversations embedded directly into your workflows.
</description>
<pubDate>
Wed, 15 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/products/launches/take-control-of-the-contact-center
</link>
<guid>
https://www.twilio.com/en-us/blog/products/launches/take-control-of-the-contact-center
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Apoorva Singh, Hadijah Creary
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">

</dc:contributor>
<category>
Product News
</category>
</item>

<item>
<title>
Five Reasons You Should Attend SIGNAL San Francisco 2026
</title>
<description>
See five reasons why SIGNAL 2026 in San Francisco is the place to be for developers, marketings, and more on May 6 &amp; 7. Build Wonder with Twilio.
</description>
<pubDate>
Mon, 13 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/events/five-reasons-attend-signal-san-francisco-2026
</link>
<guid>
https://www.twilio.com/en-us/blog/events/five-reasons-attend-signal-san-francisco-2026
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Leah Lengel
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">

</dc:contributor>
<category>
Events &amp; Community
</category>
</item>

<item>
<title>
Activate Warehouse Data Faster with New Advanced Audiences features in Twilio Segment
</title>
<description>
Explore the next generation of Linked Audiences in Twilio Segment. From Entity-Based Targeting to Aggregated Conditions, learn how to bridge the gap between your data warehouse and marketing tools with less manual work and deeper observability.
</description>
<pubDate>
Mon, 13 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/products/launches/New-Advanced-Audiences-features-in-Twilio-Segment
</link>
<guid>
https://www.twilio.com/en-us/blog/products/launches/New-Advanced-Audiences-features-in-Twilio-Segment
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Kyle Turcotte
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">

</dc:contributor>
<category>
Product News
</category>
</item>

<item>
<title>
Orc-estrating an Optimized Workflow for Quickly Prototyping on Twilio with Claude Code Plugins
</title>
<description>
Learn to use Claude Code Plugins and some specialized AI subagents to help you with your Twilio app build.
</description>
<pubDate>
Sun, 12 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/developers/best-practices/prototyping-twilio-apps-claude-code-plugin
</link>
<guid>
https://www.twilio.com/en-us/blog/developers/best-practices/prototyping-twilio-apps-claude-code-plugin
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Michael Carpenter
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Margot Hughan, Gabriel Meyer, Paul Kamp
</dc:contributor>
<category>
Developer Insights
</category>
</item>

<item>
<title>
7 steps to build a savvy email marketing strategy in 2026
</title>
<description>
Learn how to build a smart email marketing strategy. Goals, audience, list, deliverability, content, automation, measurement. Do them in that order.
</description>
<pubDate>
Sun, 12 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/insights/build-email-marketing-strategy
</link>
<guid>
https://www.twilio.com/en-us/blog/insights/build-email-marketing-strategy
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Jesse Sumrak
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">

</dc:contributor>
<category>
Industry Insights
</category>
</item>

<item>
<title>
How to take data governance from compliance burden to competitive advantage
</title>
<description>
Good data governance doesn't slow you down—it sets you apart. Learn how to turn compliance complexity into a real competitive edge.
</description>
<pubDate>
Thu, 09 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/insights/data-governance-competitive-advantage
</link>
<guid>
https://www.twilio.com/en-us/blog/insights/data-governance-competitive-advantage
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Zachary Hanif
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Jesse Sumrak
</dc:contributor>
<category>
Industry Insights
</category>
</item>

<item>
<title>
Build An Interactive Voice Response System With PHP
</title>
<description>
In this tutorial, you'll learn how to build an IVR in plain old PHP, one designed with usability guidelines baked in.
</description>
<pubDate>
Wed, 08 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/developers/tutorials/build-Interactive-voice-response-system-php-twilio
</link>
<guid>
https://www.twilio.com/en-us/blog/developers/tutorials/build-Interactive-voice-response-system-php-twilio
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Matthew Setter
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Amanda Lange, Dylan Frankcom
</dc:contributor>
<category>
Developer Insights
</category>
</item>

<item>
<title>
The fraud-friction paradox: Why stronger security should feel invisible
</title>
<description>
Is your security a hurdle or a foundation? Learn how to solve the fraud-friction paradox by letting good customers in faster with invisible, intelligent authentication.
</description>
<pubDate>
Wed, 08 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/insights/fraud-friction-invisible-security
</link>
<guid>
https://www.twilio.com/en-us/blog/insights/fraud-friction-invisible-security
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Anurag Dodeja, Reed Mcginley-Stempel
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Ravleen Kaur
</dc:contributor>
<category>
Industry Insights
</category>
</item>

<item>
<title>
Meet the 2026 finalists of our Excellence in Engagement Awards
</title>
<description>
This year's winners. 
</description>
<pubDate>
Tue, 07 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/company/spotlights/2026-engagement-finalists
</link>
<guid>
https://www.twilio.com/en-us/blog/company/spotlights/2026-engagement-finalists
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">

</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">

</dc:contributor>
<category>
Company
</category>
</item>

<item>
<title>
What is a customer engagement platform and why does your business need one?
</title>
<description>
Discover how a customer engagement platform can transform your business by personalizing interactions, automating communications, and boosting sales. 
</description>
<pubDate>
Tue, 07 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/insights/what-is-customer-engagement-platform
</link>
<guid>
https://www.twilio.com/en-us/blog/insights/what-is-customer-engagement-platform
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Julie Griffin
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Ravleen Kaur
</dc:contributor>
<category>
Industry Insights
</category>
</item>

<item>
<title>
How to determine if a phone number still belongs to someone with the Twilio Lookup API
</title>
<description>
Ensure TCPA compliance by using Twilio's Lookup API to detect reassigned numbers and avoid fines. Improve marketing efficiency with this essential tool.
</description>
<pubDate>
Tue, 07 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/lookup-reassigned-number-tcpa-compliance
</link>
<guid>
https://www.twilio.com/en-us/blog/lookup-reassigned-number-tcpa-compliance
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Kelley Robinson
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Marius Obert
</dc:contributor>
<category>
Developer Insights
</category>
</item>

<item>
<title>
Omnichannel customer engagement: Strategies for connecting every step of the journey 
</title>
<description>
Discover how omnichannel engagement strategies enhance personalized engagement, reduce friction, and build loyal customer bases across SMS, email, and more.
</description>
<pubDate>
Tue, 07 Apr 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/insights/omnichannel-customer-engagement-strategies
</link>
<guid>
https://www.twilio.com/en-us/blog/insights/omnichannel-customer-engagement-strategies
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Julie Griffin
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Ravleen Kaur
</dc:contributor>
<category>
Industry Insights
</category>
</item>

<item>
<title>
How to create a promotional campaign with RCS and SendGrid in C#
</title>
<description>
How to create a promotional campaign with RCS and SendGrid in C#
</description>
<pubDate>
Mon, 30 Mar 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/developers/tutorials/product/how-to-create-promotional-rcs-sendgrid-in-csharp
</link>
<guid>
https://www.twilio.com/en-us/blog/developers/tutorials/product/how-to-create-promotional-rcs-sendgrid-in-csharp
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Amanda Lange
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Dylan Frankcom
</dc:contributor>
<category>
Developer Insights
</category>
</item>

<item>
<title>
Getting Started with Podman Quadlets
</title>
<description>
Twilio posts cloud communications trends, customer stories, and tips for building scalable voice and SMS applications with Twilio's APIs.
</description>
<pubDate>
Mon, 30 Mar 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/developers/tutorials/building-blocks/getting-started-with-podman-quadlets
</link>
<guid>
https://www.twilio.com/en-us/blog/developers/tutorials/building-blocks/getting-started-with-podman-quadlets
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Dylan Frankcom
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Amanda Lange
</dc:contributor>
<category>
Developer Insights
</category>
</item>

<item>
<title>
March 2026 Fraud Update: AIT Tactics, Weaponized Trust, and a New Fraud Response Guide
</title>
<description>
Protect your apps from the evolution of AIT and weaponized trust. Explore Q1 2026 fraud trends and check out our new step-by-step fraud response manual.
</description>
<pubDate>
Mon, 30 Mar 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/insights/best-practices/quarterly-fraud-update-march-2026
</link>
<guid>
https://www.twilio.com/en-us/blog/insights/best-practices/quarterly-fraud-update-march-2026
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Dan Nieters, Alena Eissman, Bayli Shelton, Vishesh Sharma
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Phil Murphy, Ravleen Kaur, Paul Kamp
</dc:contributor>
<category>
Industry Insights
</category>
</item>

<item>
<title>
How to Bring Your Own Keys for Okta Telephony with Twilio Verify
</title>
<description>
Learn how to configure Twilio Verify as your Okta telephony provider for SMS and Voice one-time passcodes with our streamlined integration.
</description>
<pubDate>
Thu, 26 Mar 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/developers/tutorials/integrations/okta-byok-verify
</link>
<guid>
https://www.twilio.com/en-us/blog/developers/tutorials/integrations/okta-byok-verify
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Kelley Robinson
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Paul Kamp
</dc:contributor>
<category>
Developer Insights
</category>
</item>

<item>
<title>
How to Enable Branded Calling with Twilio
</title>
<description>
Learn how to set up both Basic Branded Calling and Enhanced Branded Calling through the Twilio Console. 

</description>
<pubDate>
Wed, 25 Mar 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/developers/tutorials/product/enable-branded-calling-twilio
</link>
<guid>
https://www.twilio.com/en-us/blog/developers/tutorials/product/enable-branded-calling-twilio
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Dhruv Patel
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">

</dc:contributor>
<category>
Developer Insights
</category>
</item>

<item>
<title>
How to Use Google Sheets as a Database for Your PHP App
</title>
<description>
In this tutorial, you're going to learn how to backup data from a PHP application, to Google Sheets, and notify users afterward via SMS powered by Twilio.
</description>
<pubDate>
Sun, 22 Mar 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/developers/tutorials/use-google-sheets-as-database-for-php-app
</link>
<guid>
https://www.twilio.com/en-us/blog/developers/tutorials/use-google-sheets-as-database-for-php-app
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Matthew Setter
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Andrew MacLean
</dc:contributor>
<category>
Developer Insights
</category>
</item>

<item>
<title>
Building a Greeting Card Generator with the Lovable Twilio Connector
</title>
<description>
Lovable released their Twilio Integration which lets you quickly add communications flows in your Lovable app. See how to use it to send customized greeting cards to your loved ones.
</description>
<pubDate>
Thu, 19 Mar 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/developers/tutorials/integrations/greeting-card-generator-lovable-twilio-connector
</link>
<guid>
https://www.twilio.com/en-us/blog/developers/tutorials/integrations/greeting-card-generator-lovable-twilio-connector
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Chiara Massironi
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Dylan Frankcom, Chiara Massironi
</dc:contributor>
<category>
Developer Insights
</category>
</item>

<item>
<title>
How to Approve Real Users and Block Fake Accounts at Sign Up with Lookup and Verify
</title>
<description>
Build a secure Node.js onboarding flow with Twilio. This tutorial covers 4 layers of defense: Line Type checks, Line Status, Identity Match (name-to-phone), and SMS OTP verification to stop bots and fraud.
</description>
<pubDate>
Sun, 15 Mar 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/developers/tutorials/product/block-fake-accounts-lookup-verify-node
</link>
<guid>
https://www.twilio.com/en-us/blog/developers/tutorials/product/block-fake-accounts-lookup-verify-node
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Kelley Robinson
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Marius Obert
</dc:contributor>
<category>
Developer Insights
</category>
</item>

<item>
<title>
How to Handle No-Answer/Pickup Scenarios with Voicemail and Callback using Twilio Voice 
</title>
<description>
How to Handle No-Answer/Pickup Scenarios with Voicemail and Callback using Twilio Voice - tutorial
</description>
<pubDate>
Sun, 15 Mar 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/developers/tutorials/no-answer-pickup-scenarios-with-voicemail-and-callack-using-twilio-voice
</link>
<guid>
https://www.twilio.com/en-us/blog/developers/tutorials/no-answer-pickup-scenarios-with-voicemail-and-callack-using-twilio-voice
</guid>
<dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">
Amanda Lange, Niels Swimberghe
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">
Dhruv Patel
</dc:contributor>
<category>
Developer Insights
</category>
</item>

<item>
<title>
Build a WhatsApp AI Agent with Node.js, Twilio Messaging, and OpenAI’s GPT-5
</title>
<description>
Learn to build a WhatsApp AI Agent using Twilio’s WhatsApp Business API and OpenAI’s GPT-5.
</description>
<pubDate>
Wed, 11 Mar 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/developers/tutorials/integrations/whatsapp-ai-agent-twilio-openai
</link>
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https://www.twilio.com/en-us/blog/developers/tutorials/integrations/whatsapp-ai-agent-twilio-openai
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Chris Gargotta
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Paul Kamp
</dc:contributor>
<category>
Developer Insights
</category>
</item>

<item>
<title>
Community, AI in Action, and Twilio News: Reflections on Our Biggest User Group Yet
</title>
<description>
See what happened at the February 26, 2026 Twilio and Segment User Group in London, and see when you can catch the next event.
</description>
<pubDate>
Tue, 10 Mar 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/events/twilio-segment-user-group-london-feb-2026
</link>
<guid>
https://www.twilio.com/en-us/blog/events/twilio-segment-user-group-london-feb-2026
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Payam Taghizadeh
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">

</dc:contributor>
<category>
Events &amp; Community
</category>
</item>

<item>
<title>
Customer lifetime value: formula, calculation &amp; examples
</title>
<description>
Learn how to calculate customer lifetime value, why it matters, and proven strategies to increase CLV and maximize revenue from every customer.
</description>
<pubDate>
Mon, 09 Mar 2026 20:00:00 -0400
</pubDate>
<link>
https://www.twilio.com/en-us/blog/insights/customer-lifetime-value-clv
</link>
<guid>
https://www.twilio.com/en-us/blog/insights/customer-lifetime-value-clv
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Jesse Sumrak
</dc:creator>
<dc:contributor xmlns:dc="http://purl.org/dc/elements/1.1/">

</dc:contributor>
<category>
Industry Insights
</category>
</item>

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