---
"@context": https://schema.org
"@type": TechArticle
"@id": https://www.twilio.com/docs/segment/connections/destinations/catalog/kubric#article
headline: Kubric Destination
description: Connect the Kubric destination to Segment to send Page, Screen, Identify, and Track events and deliver personalized creatives across email, push, and social channels.
url: https://www.twilio.com/docs/segment/connections/destinations/catalog/kubric
inLanguage: en
dateModified: 2026-07-14T18:38:53.000Z
author:
  "@type": Organization
  name: Twilio Developer Education Team
publisher:
  "@type": Organization
  name: Twilio
---

# Kubric Destination

[Kubric](https://kubric.io/?utm_source=segmentio\&utm_medium=docs\&utm_campaign=partners) allows you to create personalised creatives for your users and deliver them using emails, push-notifications, Facebook & various other channels.

This destination is maintained by Kubric. For any issues with the destination, [contact the Kubric Support team](mailto:tom@kubric.io).

> \[!IMPORTANT]
>
> This means the feature is actively being developed, and some functionality may change before it becomes generally available.

## Getting Started

1. From the Segment web app, click **Catalog**.
2. Search for "Kubric" in the Catalog, select it, and choose which of your sources to connect the destination to.
3. Enter the "API Key" into your Segment Settings UI which you can find from your [Kubric dashboard](https://app.kubric.io/profile).

## Page

If you're not familiar with the Segment Specs, take a look to understand what the [Page method](/docs/segment/connections/spec/page/) does. An example call would look like:

```text
analytics.page()
```

Page calls will be sent to Kubric as a `page`.

## Screen

If you're not familiar with the Segment Specs, take a look to understand what the [Screen method](/docs/segment/connections/spec/page/) does. An example call would look like:

```text
[[SEGAnalytics sharedAnalytics] screen:@"Home"];
```

Screen calls will be sent to Kubric as a `screen`.

## Identify

If you're not familiar with the Segment Specs, take a look to understand what the [Identify method](/docs/segment/connections/spec/identify/) does. An example call would look like:

```text
analytics.identify('userId123', {
  email: 'john.doe@example.com'
});
```

Identify calls will be sent to Kubric as an `identify` event.

## Track

If you're not familiar with the Segment Specs, take a look to understand what the [Track method](/docs/segment/connections/spec/track/) does. An example call would look like:

```text
analytics.track('Clicked Login Button')
```

Track calls will be sent to Kubric as a `track` event.