# Roadway (Actions) Destination

> \[!IMPORTANT]
>
> This feature is in active development and may change before general availability.

## Destination Info

* Accepts [Page](/docs/segment/connections/spec/page), [Alias](/docs/segment/connections/spec/alias), [Group](/docs/segment/connections/spec/group), [Identify](/docs/segment/connections/spec/identify), [Track](/docs/segment/connections/spec/track) calls.
* Refer to it as **Roadway AI** in the [Integrations object.](/docs/segment/guides/filtering-data/#filtering-with-the-integrations-object)
* This integration is **partner owned.** Please reach out to the partner's support for any issues.
* This destination is **Beta.**

[Roadway](https://roadwayai.com/) is AI built for growth marketers, operating from marketing attribution from your source-of-truth data sources. Roadway ingests and organizes your visit, user, and billing data to provide end-to-end attribution and AI automation.

This destination is maintained by Roadway. For any issues with the destination, [contact the Roadway Support team](mailto:contact@roadwayai.com).

## Getting started

1. From your workspace's [Destination catalog page](https://app.segment.com/goto-my-workspace/destinations/catalog) search for "Roadway".
2. Select Roadway and click **Add Destination**.
3. Select an existing Source to connect to Roadway.
4. Go to the [Roadway dashboard](https://app.roadwayai.com/), navigate to your onboarding workspace, go to the **Connect data** step, and find Segment. Generate a workspace API key from there.
5. Enter the **API Key** in the Roadway destination settings in Segment.

## Engage

You can send computed traits and audiences generated using [Engage](/docs/segment/engage) to this destination as a **user property**. To learn more about Engage, schedule a [demo](https://segment.com/contact/demo).

For user-property destinations, an [identify](/docs/segment/connections/spec/identify/) call is sent to the destination for each user being added and removed. The property name is the snake\_cased version of the audience name, with a true/false value to indicate membership. For example, when a user first completes an order in the last 30 days, Engage sends an Identify call with the property `order_completed_last_30days: true`. When the user no longer satisfies this condition (for example, it's been more than 30 days since their last order), Engage sets that value to `false`.

When you first create an audience, Engage sends an Identify call for every user in that audience. Later audience syncs only send updates for users whose membership has changed since the last sync.

> \[!NOTE]
>
> Real-time audience syncs to Roadway (Actions)  may take six or more hours for the initial sync to complete. Upon completion, a sync frequency of two to three hours is expected.

## Settings

Segment lets you change these destination settings from the Segment app without having to touch any code.

| Field   | Description                               | Required | Type     |
| ------- | ----------------------------------------- | -------- | -------- |
| API Key | Your RoadwayAI API key for authentication | Yes      | password |