Marketing Campaigns

Easy to use, easy to scale email marketing

Ready to send right out of the box. Marketing Campaigns makes it easy to reach every customer with engaging, pixel-perfect emails.

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How it works

Scale your email program faster

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Segment large audiences easily

Import and sync large contact lists in minutes—not hours. Manage and send to audiences of 10 or 10 million with our powerful segmentation engine.

Create campaigns in fewer clicks

Whether you prefer the drag-and-drop visual editor or the code editor, pick the design flow that works for you. When you’re ready, schedule a one-off send or set up an automated email series.

Optimize email performance and engagement

It’s not just about reaching the inbox. Improve engagement with content personalization, rendering previews, and A/B testing. Increase open and click through rates over time with actionable analytics.

Send confidently with Twilio SendGrid

96%

industry-leading inboxing rate

90 Billion

emails sent each month

1.9 second

median email delivery speed

Use cases

Use Marketing Campaigns for

any email you send

Promotional & Lead generation

Newsletters

Sales and discount codes

Product announcements

Event promotions

Welcome & Customer loyalty

Automated welcome emails

Onboarding series

Rewards programs

Alerts & Notifications

Company announcements

Upcoming event reminders

Privacy updates

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"Our legacy email provider was like steering a battleship. It was big and lumbering with so many parts and pieces ... With Marketing Campaigns, we were able to execute much quicker than we had previously."

Craig Olinger, VP of Digital Marketing, Diamond Resorts

Capabilities

Say goodbye to rigid email workflows

Contact Management
Email Design
Campaign set up
Testing & Analytics
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Grow your audience with powerful contact management

  • Add contacts via CSV, signup form, or API
  • Connect to CRM data with our Contacts API
  • Create targeted lists or dynamic segments
  • Segment by engagement events
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Work efficiently with flexible design and code editing

  • Build in any order—no rigid step-by-step wizards
  • Design with drag-and-drop content modules
  • Edit HTML without breaking structural code
  • Use dynamic content for personalization
  • Manage both marketing and transactional templates
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Create single sends and automations

  • Send now or schedule for later
  • Create a warm welcome with an onboarding series
  • Build an automated nurture to promote an event
  • Follow up with leads who interact with content
  • Track the reach of your automation over time
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Get better results with integrated email testing and analytics

  • See inbox rendering previews
  • Use spam testing and link validation
  • Run A/B tests
  • Monitor engagement data (open rate, bounce rate)
  • View dashboards for real-time tracking

Multichannel engagement

Continue the conversation across

every channel customers use

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Email is the preferred channel for customer communications, but it’s just one way customers want to engage. With Twilio, you can tailor messages across any channel for more impactful communications at scale.

Get started

Start sending now

It’s very easy to get started with Marketing Campaigns. Sign up to try it for free on Twilio SendGrid.