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Toll Free verification rejection - Opt-In Error



ERROR: 30446

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PROGRAMMABLE MESSAGING
ERROR

The Toll-Free phone number verification submission has been reviewed and it was rejected. Effective Jan 31st, 2024, messaging traffic on this Toll-Free number is blocked until it's verified.

Possible Causes

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  • The Opt-in workflow provided is not sufficient for campaign type and Express Consent is required.
  • Consent for messaging is a requirement for the service.
  • Opt-in is shared with 3rd Parties.

Resubmit the toll free verification after completion of one of these:

  • Correct opt-in via CTIA guidelines and resubmit
  • Remove necessity to opt-in for service and resubmit
  • Remove language for 3rd party opt-in sharing and resubmit once complete and live on your website.

CTIA guidelines can be found here(link takes you to an external page)

See Toll-Free best practices(link takes you to an external page) for resources on how to implement Toll-Free messaging.

See what happens to traffic(link takes you to an external page) if a Toll-Free verification is rejected


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