Scale: Beginner
Your public sector organization is in the Beginning phase of digital maturity
We all have to start somewhere! As a public sector organization on the Beginner side of the digital maturity scale, you are just starting out with digital communications. Your current focus is on establishing basic channels like email and text, with primarily one-way communication. Personalization and data-driven decision-making are minimal, limiting engagement with your constituents and other stakeholders.

