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30882: Campaign vetting rejection - Terms & Conditions

Twilio Messaging DocumentationMessaging

Description

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Your campaign submission was rejected because the terms and conditions associated with the campaign do not meet A2P 10DLC review requirements. This can include campaigns whose use case conflicts with prohibited third-party marketing rules.

Possible causes

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  • Your campaign registration request does not include a TermsAndConditionsUrl. This field is required for all new A2P 10DLC campaign submissions.
  • Your campaign involves affiliate marketing or another third-party lead generation or marketing use case. These use cases are forbidden for SMS and MMS in the United States and Canada.
  • Your terms and conditions or related policy language indicate that consumer data or message opt-in information is shared, sold, or bought by third parties or affiliates. Twilio treats that as noncompliant. (help.twilio.com(link takes you to an external page))
  • Your campaign does not show direct, campaign-specific consumer consent. For A2P 10DLC, consent cannot be obscured in general terms and conditions or bundled into another agreement. (help.twilio.com(link takes you to an external page))
  • Your campaign use case conflicts with A2P 10DLC campaign approval requirements or Twilio's Messaging Policy. (help.twilio.com(link takes you to an external page))

Additional resources

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