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60724: Brand status does not allow dismissal


WARNING: 60724

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MESSAGING
WARNING

This warning means your dismiss request was sent for a brand that is not in a dismissible state. Dismissing a brand changes its status to Draft, and you can only use that action when the brand is in Pending Verification or Verified.

Possible causes

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  • The brand is already in Draft.
  • The brand is in Rejected.
  • You sent a dismiss request when you actually needed to update the brand after moving it back to Draft.
  • The brand requires a correction and resubmission flow instead of a dismiss request. Twilio supports brand updates and resubmissions for failed brand registrations through API and Console workflows.
  • Retrieve the brand and confirm its current status before you send a dismiss request. You can use the BrandRegistrations API to fetch a specific brand and check its status.
  • Send the dismiss request only when the brand status is Pending Verification or Verified. A successful dismissal returns the brand to Draft.
  • If the brand is already in Draft, update the brand instead of dismissing it. Dismissal is the step that moves an eligible brand back to Draft so you can edit it.
  • If the brand was rejected or failed verification, correct the underlying business or profile information and then follow the documented brand update or resubmission flow. Twilio supports up to three self-service brand updates or resubmissions before you need Support assistance.

Additional resources

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