30515: Toll Free verification rejection - Valid opt-in required for all submissions

The Toll-Free phone number verification submission has been reviewed and it was rejected. Messaging traffic on this Toll-Free number is blocked until it's verified.

Verification is one component of ensuring A2P SMS is used by businesses in a legal and compliant manner. The review process looks at the business sending messaging (not the software powering it), the use case, sample content, the web presence, the opt-in/consent collected and associated website terms and privacy policies.

Your submission relies on an organizational or government exemption for messaging consent, but:

• Toll-Free verification requires explicit opt-in evidence regardless of exemption status
• No opt-in process was provided despite claiming exemption
• The exemption claimed does not apply to toll-free messaging requirements

• Explicit consumer consent (opt-in) is required for all toll-free verifications, without exception
• Implement a compliant opt-in process that meets TCPA and carrier requirements
• Provide evidence of this opt-in process in your submission
• Do not rely on organizational or government exemptions for toll-free verification

Why was my Toll Free Verification Rejected?

Required information for Toll-free verification

Toll-Free best practices