30519: Toll Free verification rejection - Privacy policy required for personal data collection
The Toll-Free phone number verification submission has been reviewed and it was rejected. Messaging traffic on this Toll-Free number is blocked until it's verified.
Verification is one component of ensuring A2P SMS is used by businesses in a legal and compliant manner. The review process looks at the business sending messaging (not the software powering it), the use case, sample content, the web presence, the opt-in/consent collected and associated website terms and privacy policies.
Your business collects personal data but:
- No privacy policy was provided in your submission
- The privacy policy URL was invalid or inaccessible
- The policy does not explain how personal data is handled
- Required privacy disclosures are missing
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Create and publish a comprehensive privacy policy on your website
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Ensure your privacy policy includes:
- How personal data is collected, stored, and used
- Data protection measures and sharing policies
- Compliance with applicable privacy regulations
- Information specific to messaging practices
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Submit a valid, accessible URL to your privacy policy
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Make sure the policy is publicly viewable without login requirements
Why was my Toll Free Verification Rejected?