30520: Toll Free verification rejection - Privacy policy mentions sharing opt-in data
The Toll-Free phone number verification submission has been reviewed and it was rejected. Messaging traffic on this Toll-Free number is blocked until it's verified.
Verification is one component of ensuring A2P SMS is used by businesses in a legal and compliant manner. The review process looks at the business sending messaging (not the software powering it), the use case, sample content, the web presence, the opt-in/consent collected and associated website terms and privacy policies.
Your privacy policy contains language indicating that personal data, including opt-in information, may be:
- Shared with third parties
- Sold to other organizations
- Rented to marketing partners
- Transferred to affiliates or other entities
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Update your privacy policy to include clear language prohibiting the sharing of opt-in data
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Add specific language such as:
- "Opt-in data and consent will not be shared with third parties."
- "SMS collected information is not shared with third parties or associates."
- "The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties."
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Ensure your policy explicitly protects messaging consent from being shared or transferred
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Remove any language suggesting opt-in data may be shared
Why was my Toll Free Verification Rejected?