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30828: Verification rejection - Confirmation message missing required details


ERROR: 30828

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MESSAGING
ERROR

The verification submission has been reviewed and it was rejected. Messaging traffic on this phone number is blocked until it's verified.

Verification is one component of ensuring A2P SMS is used by businesses in a legal and compliant manner. The review process looks at the business sending messaging (not the software powering it), the use case, sample content, the web presence, the opt-in/consent collected and associated website terms and privacy policies.

Possible causes

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The confirmation message example provided in your submission is missing required elements. These may include:

  • Program name or product description
  • Customer care contact information (phone number or HELP command)
  • Opt-out instructions (e.g., "Reply STOP to opt out")
  • Message frequency disclosure (e.g., "Recurring" or "Msg freq may vary")
  • Pricing statement (e.g., "Msg & Data rates may apply")
  • Update your confirmation message to include all required details:
  • Business/program name
  • Customer care information
  • Opt-out instructions
  • Message frequency disclosure (for recurring messages)
  • Pricing statement
  • Ensure clarity and consistency across all messaging examples
  • Resubmit with the complete confirmation message