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Error
Application error

30936: Verification rejection - HELP keyword response must meet requirements

Twilio Messaging DocumentationMessaging

Description

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This error means your verification submission was rejected because the HELP keyword response in the submission doesn't meet requirements. Messaging traffic on this phone number is blocked until the number is verified.

Possible causes

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  • The HELP keyword response doesn't include customer contact details such as a phone number, email address, or website.
  • The HELP keyword response doesn't include your business or brand name.
  • The HELP keyword response doesn't provide clear support information.
  • The HELP keyword response uses formatting or content that doesn't meet requirements.
  • Update your submitted HELP keyword response to include your business or brand name and at least one customer contact method, such as a phone number, email address, or website.
  • Make sure the HELP response tells users how to get assistance.
  • Resubmit the verification request after you correct the HELP response.