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Sources Comparison


This page collates information about each source, organized by category for better comparison shopping.


Cloud-app Sources

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Cloud-app Sources let you to pull in data from third-party tools so you can use it in Segment.

There are two types of Cloud Apps: Object and Event sources. As in the basic tracking API, objects usually contain information about a person or group which is updated over time, while event data happens once, and is appended to a list.

  • Event cloud-app sources can export their data both into Segment warehouses, and into other enabled Segment integrations that work with event data. Data from Event sources can include userIds and anonymousIds, and can affect your MTU usage.

  • Object cloud-app sources export data and import it directly into a Segment warehouse. From the warehouse, you can analyze your data with SQL, or use Engage SQL Traits to build audiences. Some examples of Object Cloud sources are Salesforce (account information), Zendesk (support cases), and Stripe (payments information).

    SourceCategoriesData Type
    .NETServerObject
    ActiveCampaignEmail marketingEvent
    AircallCrm, Helpdesk, Customer successEvent
    AirshipMarketing automation, Sms & push notificationsEvent
    Alloy FlowEnrichment, Raw dataEvent
    Amazon S3CustomEvent
    Amplitude CohortsAnalytics, A/b testing, Experimentation, Feature flagging, Performance marketing, SurveysEvent
    AntavoMarketing automationEvent
    AppleMobileObject
    AuthviaRaw dataEvent
    AutopilotHQEmail marketingEvent
    BeamerAnalytics, Customer success, Sms & push notifications, SurveysEvent
    BlipLivechatEvent
    BluedotEnrichment, Marketing automation, PersonalizationEvent
    BlueshiftEmail marketingEvent
    BrazeSms & push notifications, Email marketingEvent
    CanduAnalytics, Personalization, Customer successEvent
    ChatlioLivechatEvent
    CleverTapMarketing automation, PersonalizationEvent
    ClojureServerObject
    CommandBarPersonalization, Customer successEvent
    ConfigCatFeature flagging, A/b testingEvent
    Customer.ioEmail marketingEvent
    DelightedSurveysEvent
    DripEmail marketingEvent
    DubAnalytics, AttributionEvent
    Elastic PathRaw data, PersonalizationEvent
    Elastic Path CX StudioRaw data, PersonalizationEvent
    Facebook AdsAdvertisingObject
    Facebook Lead AdsEmail marketingEvent
    Factual EngineEnrichment, MobileEvent
    FlutterMobileObject
    Foursquare MovementEnrichment, Marketing automation, PersonalizationEvent
    FreshchatLivechat, CrmEvent
    FriendbuyReferrals, Marketing automationEvent
    GladlyHelpdesk, Customer successEvent
    GoServerObject
    Google AdsAdvertisingObject
    GWEN WebhooksPersonalization, AnalyticsEvent
    HerowEnrichmentEvent
    HTTP APIServerObject
    HubSpotCrm, Object destinationObject
    IBM Watson AssistantVirtual assistantEvent
    InflectionMarketing automation, Email marketingEvent
    InsiderMarketing automation, Sms & push notifications, A/b testing, Email marketing, PersonalizationEvent
    IntercomEmail marketingObject
    IterableEmail marketingEvent
    JavaServerObject
    JavascriptWebsiteObject
    JebbitSurveysEvent
    KlaviyoEmail marketingEvent
    KlentyEmail marketingEvent
    KotlinServerObject
    Kotlin (Android)MobileObject
    LaunchDarklyFeature flagging, A/b testingEvent
    LeanplumSms & push notifications, A/b testing, Email marketing, PersonalizationEvent
    ListrakMarketing automation, Email marketingEvent
    LiveLike (Source)Personalization, EnrichmentEvent
    LookerAnalyticsEvent
    MailchimpEmail marketingObject
    MailjetEmail marketingEvent
    MailmodoEmail marketing, Marketing automationEvent
    MandrillEmail marketingObject
    MarketoEmail marketingObject
    Mixpanel CohortsAnalyticsEvent
    MoEngage (Source)Marketing automation, Email marketingEvent
    Moesif API AnalyticsAnalytics, Crm, Customer success, Performance monitoringEvent
    NavatticAnalyticsEvent
    Node.jsServerObject
    NudgespotEmail marketingEvent
    One CreationPersonalization, EnrichmentEvent
    OneSignalSms & push notificationsEvent
    OneTrustCrmEvent
    PaytronixCrm, Marketing automation, Email marketing, PersonalizationEvent
    PendoAnalyticsEvent
    PHPServerObject
    Pixel Tracking APIServerObject
    ProveSourceMarketing automation, Advertising, Personalization, Customer successEvent
    Pushwoosh SourceMarketing automation, PersonalizationEvent
    PythonServerObject
    QualtricsSurveys, PersonalizationEvent
    Quin AIPersonalization, EnrichmentEvent
    RadarEnrichmentEvent
    React NativeMobileObject
    RefinerSurveys, Enrichment, Customer successEvent
    Regal.ioMarketing automation, Personalization, Sms & push notificationsEvent
    Rise AILivechat, Customer successEvent
    Roku (alpha)OttObject
    RubyServerObject
    SalesforceCrm, Object destinationObject
    Salesforce Marketing CloudEmail marketingObject
    Selligent Marketing CloudEmail marketing, Marketing automation, Sms & push notificationsEvent
    SendGridEmail marketingObject
    SendGrid Marketing CampaignsEmail marketing, Marketing automationEvent
    Shopify - Powered by FueledAttribution, AnalyticsEvent
    Shopify (by Littledata)WebsiteEvent
    StatsigA/b testingEvent
    StripePaymentsObject
    SynapLearning management system, Performance monitoringEvent
    TwilioSms & push notificationsObject
    UnityMobileObject
    UserGuidingPersonalization, SurveysEvent
    VeroMarketing automationEvent
    VoucherifyMarketing automation, ReferralsEvent
    White Label LoyaltyMarketing automation, PersonalizationEvent
    WorkRampLearning management systemEvent
    XamarinMobileObject
    YotpoMarketing automation, Email marketingEvent
    ZendeskHelpdeskObject
    ZigpollSurveys, PersonalizationEvent