Toll-Free SMS with Higher Throughput is now Generally Available

July 26, 2019
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Today we’re excited to announce the General Availability of High Throughput Toll-Free SMS in the US. This feature increases the capacity of SMS messages that can be sent from a Toll-Free number to US destinations.

Toll-Free unlocks your business value

Toll-free SMS helps businesses simplify and scale interactions with mobile users.

There are multiple business benefits to using a Toll-free number for SMS:

  • Trust: Your customers feel comfortable when communicating with you through a number branded with your business.
  • Brand: You can use the same toll-free phone number for all your business related messages (e.g. receipts, confirmations, notifications) to grow your brand, and give customers a dependable phone number they’re familiar with.
  • Single Channel: You can use the same number for both voice and text messages. You can maintain a single identity and use the same toll-free number for all voice and SMS interactions.

Also, read more about what to consider when choosing between short codes and toll-free numbers for SMS.

And now, you can do more at higher throughputs

With High Throughput Toll-Free we have bumped the burst throughput for toll-free numbers to start from 25 Messages Per Second (MPS). Now, your customers can get support and notifications from the same toll-free number at scale. You can use a single identity for voice and SMS to preserve brand identity and build trust.  

You can get this higher throughput at an additional monthly fee. If you are interested, contact Twilio sales and they can help get you started.