Twilio retail solutions

Deliver a seamless digital retail experience

Personalize every step of your customer journey with a single omnichannel retail solution. Streamline, secure, and win trust at every touch using all your real-time customer data at scale.

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It's time to reimagine retail and ecommerce

Put first-party customer data to work in real-time so you never miss a step of a shopper’s evolving journey. Twilio gives you the reach to meet customers anywhere, the insights to know what they’ll be looking for next, and the tools to build efficiently. When you understand customers, it’s easy to deliver delightful experiences.

Use cases

Personalized communications that reach customers wherever they go

Engage seamlessly anytime, anywhere

Use real-time, first-party data to deliver tailored interactions at scale via top channels like SMS, chat, email, voice, and more. Twilio lets you meet customers on their terms to satisfy expectations and build loyalty.

  • Personalized omnichannel marketing

    Delight every customer with seamless, targeted campaigns across their favorite channels.

  • Customer 360

    Gain a unified view of behavior from real-time intent signals to personalize interactions, reduce churn, and lift LTV.

  • Digital clienteling

    Enable reps to give personalized, expert guidance over preferred channels at scale to improve conversions.

See digital customer engagement solutions

“[Twilio] allowed us to stay really connected with our consumers, and as a result, our digital business has just exploded.”

Bonobos tripled purchases using Twilio Segment to collect and activate first-party data that opened the door to omnichannel experiences with huge returns.

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Shopify used Twilio Flex to build and deploy a custom contact center in four months, giving every rep the tools to support personalized relationships at scale.

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Slice used Twilio Messaging and SendGrid Email to double its order volume, automating the order flow for customers and staff to cut costs and lift sales.

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Mercado Libre used Twilio Trusted Activation to secure 90% of ecommerce sellers, adding seamless 2FA and phone verification to drive trust and sales.

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Domino’s used Twilio Engage and Segment to boost ad returns by 700%, personalizing interactions from a single source of truth to drive revenue.

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Case studies in data-driven customer relationships

Learn how top brands replaced their rigid, disjointed engagement with personalized omnichannel relationships.

 

Resources for retail

Inspiration and innovative ideas for the evolving retail landscape

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Study

Messaging Total Economic Impact™

Learn how Twilio Messaging can lead to a 3% increase in messages delivered and 132% ROI.
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Guide

Twilio for Retail Cookbook

See recipes for success with SMS retail notifications, personalization, and virtual contact centers.
User question

Article

Evaluating Email Service Providers for Retail

Six questions to help you find the best retail software solutions for reliable, future-proof experiences.

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Video

Twilio & Nike Case Study

Hear the Nike CEO talk about accelerating digital retail experiences with Twilio.
User question

Article

Complete Retail Email Marketing Guide

See retail email marketing strategies, examples, and best practices.

User question

Article

Set Up Retail SMS Reminders

Find out how to create in-stock SMS reminders for an ecommerce store to drive sales.

Retail solutions

Twilio Flex

Deliver cross-channel support with a smart, scalable digital clienteling and contact center solution for retail.

Trusted Activation

Build effortless customer onboarding and transaction experiences with 2FA, real-time verification with phone data validation.

Twilio Engage

Deliver personalized engagement and follow-up via preferred channels anytime, anywhere with a single streamlined platform.

Messaging

Communicate with customers across SMS, Facebook, or WhatsApp and launch retail text marketing campaigns with reliable APIs.

Segment

Unify cross-platform data on a Customer Data Platform to gain a holistic customer view and build personalized journeys.

Email

Reach customers with the Email API trusted by top retail and ecommerce brands to deliver email at scale.

FAQs

Learn more about retail solutions

Getting started

Make every journey meaningful with the leading platform for retail engagement

Integrate all your first-party data in one scalable platform to understand customers and deliver the ideal omnichannel retail experience at every step. Pay as you go—and only for what you need—plus unlock discounts as you scale.

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