If you’re in the IoT world, you know that machine-to-machine cellular data usage is skyrocketing. The average monthly data usage has nearly doubled in just the last three years. Given that dramatic increase in data usage, it’s also no surprise that one of the most common questions we get here at Twilio is how to most cost effectively manage data plans.
In fact, a recent survey from IDC revealed that when customers looked at data plans, their two top concerns were data costs and pricing models. In fact, managing cost has emerged as a top concern for organizations regardless of use case, deployment location and device fleet size.
Those same customers outlined the primary sources of their data costs:
- 65% of organizations are paying for overages and unused data
- More than 50% of the organizations manage multiple mobile carriers
- For organizations with multiple domestic mobile operators, their top challenge is …