Right message, right customer, every time
Use complete, real-time profiles and AI to anticipate customer needs and power personalized experiences that boost retention, improve loyalty, and grow customer lifetime value.
Join the 25,000+ companies using the Twilio Segment platform
Deliver relevant experiences to each customer
All of your customer data, all in one place
Break down data silos to build a deep and unified understanding of every customer across all online and offline sources.
Power dynamic customer journeys in real-time
Customer needs aren't static, so your customer journeys shouldn't be either. Twilio Segment's real-time customer profiles, dynamic audiences, and journey orchestration ensure your multi-channel experiences can respond when new customer signals emerge.
Use AI to boost selling opportunities
Identify which customers are primed for purchase and which products they’re most inclined to buy without needing to tap technical teams.
-
Take the guesswork out of customer recommendations
With the combined power of Predictions and Recommendations, you can easily identify and launch personalized ads across platforms, targeted to audiences based on their likelihood to purchase specific products, brands, categories, and more.
-
Unlock advanced analytics for more upsell and cross-sell opportunities
Access all of Twilio Segment’s real-time profile data in your warehouse to build machine-learning models that unlock even more upsell and cross-sell opportunities to drive repeat purchase and increase lifetime value.
-
Boost cross-sell and upsell with Twilio Segment
Twilio Segment combines the power of unified customer data with powerful audience segmentation, journey orchestration, and AI to help marketers deliver relevant, trusted, and timely experiences that grow customer lifetime value at every step of the customer journey and across any channel.
Ready to build cost-effective data pipelines?
Blog
Cross-sell and upsell: What’s the difference?
Cross-selling and upselling are effective strategies to increase sales. Learn the difference between these strategies and best practices to improve sales.
Blog
Introducing Conversational Intelligence: Unlock unified AI understanding across Voice, Messaging & Virtual Agents
Voice Intelligence is now Conversational Intelligence: cross-channel AI insights to improve customer service, optimize sales, and enhance personalization.
Guide
Enhancing customer experience with AI-powered solutions: A smarter way to upgrade your tech stack
Discover how AI-powered solutions can enhance your customer experience and provide a smarter way to upgrade your existing tech stack.
Twilio Segment powers the world’s leading brands
From startups to global enterprises, see what businesses have achieved with the Twilio Segment customer data platform.
Learn more about cross-selling and upselling
Twilio Segment is a critical tool in your tech stack to boost cross-sell and upsell opportunities. Connect with a Twilio Segment expert to learn more about why 25,000+ companies choose Twilio Segment's CDP.