Product changelog and announcements

Web Device Mode Destination Filters is available to all users on Business Tier plans. 

This feature enables you to use the same interface and APIs to prevent certain data from flowing into a destination and gives you more flexibility when working with Segment and your various marketing tools. 

For more information see the Destination Filters documentation.

The Show an ad step lets you send users to an advertising destination. You can also configure exit settings that remove users from the ad step after a specified period of time.

For example, you may want to show an ad for only one week to users who abandoned a cart during a purchase. With the Show an ad step, you can remove users from the ad destination seven days after they enter it.

For more information, see the Show an ad documentation.

Twilio Segment is now offering Linked Events into General Availability.

Linked Events enables you to enrich real-time event streams with entities from your data warehouse to your destinations.

Data teams can insert additional event context for downstream applications for richer data about each event.

Linked Events is available to all US and EU workspaces and is a HIPAA Eligible Service.

For more information, visit the Linked Events documentation. 

Engage Premier customers can now update global and group subscription statuses using rETL.

Segment has added a Send Subscriptions action as part of the Segment Profiles destination and enriched the Subscriptions payload as part of the Identify call.

Segment has also added the ability to select a space and multiple subscription groups in the mapping selections section of the existing rETL mapping UI.

For more information, visit Segment's Reverse ETL for Engage Premier Subscriptions documentation.

Reusable Tracking Plans & Libraries includes two new features: Property Library Syncing and Duplicate Tracking Plans & Libraries. Both beta features are available to all customers with access to Protocols.

Property Library Syncing enables Protocols users to apply changes made to a Property Library across any synced Tracking Plan.

Duplicate Tracking Plans enables Tracking Plan users to duplicate existing Tracking Plans and libraries.

For more information, see Property Library Syncing and Duplicate Tracking Plans & Libraries.

The Linked Audiences Runs Log is now Generally Available.

View granular runs information about your linked audience runs, such as start time, run duration, run result, and change summary.  

For more information, see the Linked Audiences documentation.

Profiles Insights is a new tab in Unify that surfaces profile-related insights and issues driving users to take action, and continuously improve profile data quality.

Visit the Unify Profiles Insights docs to learn more.

Navigation for Engage is updated to improve navigability and provide access to key features and activities with fewer clicks.

Delivery Overview’s Public Beta is available to all users. 

This feature enables self-service debugging and performance monitoring for Classic Streaming Connections and Functions Connections.

For more information, see the Delivery Overview documentation.

The Data Split step allows users to send profiles down different Journey paths based on profile trait conditions or existing audience membership. Users can configure multiple conditions for each branch based on: 

• Profiles with or without traits

• Profiles are part of or not part of an audience

Please note: we only support mutually exclusive Journey paths, so users will be evaluated for branch conditions in sequential order. Users can reorder the branches to adjust rankings.

Quick video overview