Twilio SendGrid vs. Bird

Partnering with Twilio SendGrid Email API enables you to send at scale when it matters most – with clear stats to back it up. Twilio SendGrid Email API also offers meaningful insights and personalized support to help you continuously improve your email program.

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Proven scale when it matters most

Twilio SendGrid’s proven scale lets brands rest assured they’re able to engage their customers in key moments that matter – for example, in 2024, Twilio SendGrid processed over 12B emails on Black Friday and 11.7B emails on Cyber Monday, both peak sending days for brands worldwide.
Expert support to elevate your email program

Twilio SendGrid’s Email Professional Services is an experienced team of email experts that can support you, whether on a one-time or ongoing basis – they can help you optimize inbox placement by establishing and maintaining your compliance standards, gaining insight into what ISPs care about, and can help you prevent deliverability issues before they happen.

Metrics with meaning

We know that deliverability and inbox rates depend on sender behavior – that’s why we hone in on the metrics that matter, and thresholds that improve your email program’s outcomes. Our SendGrid Engagement Quality Score (SEQ) provides clear, actionable insights and simple next steps that help you improve email health.
Global support, no matter where you are

In 2025, Bird announced their decision to mostly leave Europe, “citing restrictive regulations and difficulties hiring skilled technology workers” – but we know that global senders need global support. Twilio SendGrid’s operations span the globe, including data residency and support for those in the EU, so that we can help you engage your customers no matter where you are.