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  • By Alex Chun
    Integrating Salesforce with Twilio Frontline for Insight-driven Donor Engagement Twilio-Frontline-Donor-Engagement

    In today’s digital-first world, it’s no surprise that relationships are built both offline and online. However, when it comes to donor engagement, it’s historically been hard to empower teams to engage donors across channels like messaging and voice while maintaining staff and donor privacy. It's been harder still to achieve this while tracking the progress of these engagements in your system of record, like a CRM.

    That’s where Twilio Frontline comes in – a programmable, mobile-first application that is used to securely build personalized donor relationships over preferred channels such as SMS, WhatsApp, and voice. And, with integrations into data systems like Salesforce, teams can easily access all the context they need and track engagements efficiently.

    In this blog post, we are going to specifically cover how Twilio Frontline can be most effectively used for donor engagement. We’ll walk through how to set up Twilio Frontline, integrate it with Salesforce, …

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