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RCS vs. SMS: What's the difference (and why it matters)Jesse Sumrak -
What is data lineage (and why does it matter)?Geoffrey Keating Jesse Sumrak -
What is data reliability (and do you need reliable data)?Geoffrey Keating Jesse Sumrak -
Organizational silos in business: pros, cons & fixesGeoffrey Keating Jesse Sumrak -
Identity resolution: what it is and how it worksGeoffrey Keating Jesse Sumrak -
Data lifecycle: 6 core stages, use cases & tipsGeoffrey Keating Jesse Sumrak -
What is Reverse ETL (and how does it work)?Geoffrey Keating Jesse Sumrak -
Bringing SendGrid and Segment to Twilio.com: A More Unified Web ExperienceJesse Sumrak -
3 types of data models & how to choose the right oneGeoffrey Keating Jesse Sumrak