Ebook
The buy-in blueprint: unlocking support for new technology
Your step-by-step guide for winning technical buy-in for your next marketing software purchase.
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Starting the search for new marketing software? You’ll want to loop in your engineering team early to optimize cross-team alignment.
The Buy-in Blueprint: Unlocking Support for New Technology shares a step-by-step guide for bringing teams together and securing technical buy-in from day-one of your search. Learn how to optimize cross-functional communication and ensure everyone’s on the same page so your software selection process is a breeze.
What’s inside?
- 7 steps to unlock cross-functional decision making
- Best practices for interdisciplinary team communication
- Must-ask questions during software evaluations
- And more!