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Chart showing the 2025 Magic Quadrant for CPaaS with Twilio and Infobip in the Leaders quadrant.

Chart showing the 2025 Magic Quadrant for CPaaS with Twilio and Infobip in the Leaders quadrant.

2025 Gartner® Magic Quadrant™ for CPaaS

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2025 State of Customer Engagement Report

Explore the five trends redefining how brands connect with customers in 2025.

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Data is collected based on search terms. Privacy Policy

Customer Engagement Platform
One flexible platform that combines data, AI, and the communication channels your customers love.
Communications
Customer Data

Messaging
SMS
WhatsApp
Conversations API
RCS
Voice
SIP Trunking
Email API
SMTP Service
Marketing Campaigns
Phone Numbers
Toll-free
10DLC
Short Codes
Video API
Flex

Connections
Warehouses
Reverse ETL
Functions
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Unify
Profiles Sync
Unified Profiles
Engage
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Journeys
Intelligence
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Data Observability

Verify
Lookup

Conversational AI
ConversationRelay
Conversational Intelligence

See all products

See Twilio’s latest innovations, integrations, builder tools and support plans

Verification and identity
Fraud prevention
Alerts and notifications
Appointment reminders
Lead alerts
Mass texting
Marketing and promotions
SMS marketing
Cross-sell and upsell
Optimize ad spend
Support and sales
IVR
Contact center
Customer data management

Developers
Data Engineering
Marketing
Product
Customer Experience

Financial services
Healthcare
Retail
Nonprofit
Hospitality
eCommerce
Public sector
Education

Enterprise
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See all solutions

Why Twilio
We help you build amazing experiences with contextual data, the right communication channels, and AI to scale personalization and increase efficiency.
Customer stories

One platform
Privacy and security
Built for builders
Enterprise scale
Extensible by design
Real-time customer data
Artificial intelligence
Infrastructure

About us
Values
Diversity
Careers
Twilio.org
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Chart showing the 2025 Magic Quadrant for CPaaS with Twilio and Infobip in the Leaders quadrant.

Chart showing the 2025 Magic Quadrant for CPaaS with Twilio and Infobip in the Leaders quadrant.

2025 Gartner® Magic Quadrant™ for CPaaS

Twilio was once again named a Leader and positioned highest for our Ability to Execute.

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Woman sitting in a wooden chair using a smartphone with plants in the background.

Woman sitting in a wooden chair using a smartphone with plants in the background.

2025 State of Customer Engagement Report

Explore the five trends redefining how brands connect with customers in 2025.

All Pricing
Transparent pricing with discounts as you scale. Sign up for a free trial—no credit card required.

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Blog / Authors / Ayanna Julien

AJ

Twilion

Ayanna Julien

5 Best Contact Center Software Features for 2023 and Beyond

Maureen Jann Ayanna Julien
How to Choose the Best Contact Center Software in 2023 [6 Considerations]

Maureen Jann Ayanna Julien
What Is an OTP Code? How One-Time Passwords Work (2026)

Jesse Sumrak Ravleen Kaur
Bulk SMS Marketing: What It Is and How to Get Started

Jesse Sumrak
Voice Commerce: What It Is, How It Works & Benefits (2026)

Jesse Sumrak
Business messaging: Definition, benefits, and examples

Jesse Sumrak
20 email newsletter examples that don't suck in 2026

Jesse Sumrak
How much does call center outsourcing cost in 2026?

Jesse Sumrak
How to Embed Images in Email: CID, HTML Inline & Linked Images

Jesse Sumrak

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