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Get the latest user events with real-time data using Twilio Segment and Amazon PersonalizeIn this recipe, you are going to deploy a sample retail web application using automated deployment. This recipe demonstrates how Amazon Personalize AI service can be deployed and integrated with Twilio Segment to deliver real-time events from the web user interface to Amazon Personalize.Clearbit Segment Source Connections Unify
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Retarget Customers with the Facebook Conversions APIThis recipe will explain what Facebook’s Conversions API is, why it’s worth focusing on now, and a step-by-step guide on using Twilio Segment to collect your first-party data and sync to Facebook for retargeting.Facebook Conversions API Connections Telecommunications Online marketplaces
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Win back churned users by coordinating your ad and email campaignsWith this recipe, you’ll learn how to revive users who’ve become inactive. Reviving churned users is often the highest-leverage growth strategy your team can implement.Facebook Custom Audiences PersistIQ Connections Engage
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Use Twilio Segment to Anticipate a Customer's Readiness to BuyIn the competitive landscape of the FinTech industry, understanding customer behavior and predicting their readiness to purchase additional products can significantly impact business success. By harnessing the power of advanced analytics and AI, financial institutions can identify the optimal moment to engage customers with an offer of relevant products or services. Twilio Engage, a powerful component of the Twilio Segment platform, enables businesses to leverage AI-driven predictive traits derived from past customer behavior to pinpoint those most likely to be ready for a new financial product.Engage Financial services Retail and ecommerce Online marketplaces
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Personalize landing pages to a visitor’s interestsIn this recipe, you’ll learn how to boost your conversion rates by personalizing landing pages based on your visitor’s traits, behaviors, purchase histories, and more.Clearbit Optimizely Connections Unify
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Personalize B2B SaaS Campaigns in Iterable Using Warehouse-Computed Account InsightsIn a B2B SaaS, real-time behavioral events are critical, but deeper personalization often requires sophisticated analytics derived from your CRM, offline interactions, and advanced lead-scoring models often stored in the data warehouse. This recipe shows how to leverage Twilio Segment’s rETL capabilities to enrich Iterable, enhancing your existing Iterable campaigns with highly personalized, warehouse-driven attributes.Connections Engage Warehouse Activations Technology
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Setting up lead scoring to improve sales efficiency and accelerate your pipelineIn this recipe, you'll learn how to set up lead scoring, send those lead scores to your CRM, and keep your sales team focus on the most important accounts.Segment Source Salesforce Connections Unify
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Optimizing pages with Google search keywordsIn this recipe, you'll learn how how to use search terms collected from Google to personalize your website and improve conversion rates.Google Ads Optimizely Connections Telecommunications
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Level up your referral & loyalty program with integrated data & automationThis recipe teaches you how to easily launch and optimize a referral and loyalty program using Twilio Segment and Friendbuy. The web and cloud mode destination integrations send information about your customers and their actions to Friendbuy to power your referral and loyalty programs.Friendbuy Connections Telecommunications Retail and ecommerce
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Supercharge your analytics with real world context from RadarIn this recipe, you'll learn how to use location data to understand where your customers are when they engage with you.Radar Connections Telecommunications Online marketplaces
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Streamline compliance with Twilio Segment's end-user privacy toolsIn this recipe, you’ll learn how to save time complying with user deletion and suppression requests by using Twilio Segment’s deletion features.Analytics.js Connections Telecommunications Online marketplaces
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Use Qualtrics and Twilio Segment to collect customer feedback in real-timeThis recipe will show you how to use Segment with Twilio Engage to trigger a Qualtrics survey and capture response data, further enhancing the customer profile to drive personalization.Qualtrics Connections Engage Education
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How to improve B2B nurture email engagement with CustomerAI PredictionsLearn how CustomerAI Predictions can help B2B businesses improve targeting to move prospects more effectively through their sales and marketing funnels.Engage Technology
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Use behavioral events for open-time email personalizationThis recipe teaches you how to use customer behavioural events from Twilio Segment inside Movable Ink to achieve open-time email personalization and improve email engagement rates.Movable Ink Connections Protocols Telecommunications
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Intelligently Route Support Requests Using Segment & TwilioUse Twilio Segment and Twilio Flex to intelligently route inbound support requests to a chatbot or a real support agent based on historical user behavior and user attributes.Mixpanel Analytics.js Twilio Twilio Engage
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