Twilio Startup Labs Founder Spotlight: Mohammed El Bojaddaini, Curecall

August 14, 2023
Written by
Reviewed by
Paul Kamp
Twilion

Company Name: Curecall
Founder Name(s): Mohammed El Bojaddaini 
LinkedIn: Curecall Company page
Industry: Healthcare
Stage / Funding: Raised 3 million Euros and in commercial phase
Location: Paris, France

This is a post in a series of interviews with startup founders who have worked with Twilio Startup Labs, a program for developers at early-stage startups to learn how to build, prototype, and demo on Twilio. We had the pleasure of working with Mohammed El Bojaddaini on his startup, Curecall. 

Describe your company (Startup) journey in 160 characters or less (the original length of a text message)

Curecall is a conversational text messaging solution dedicated to monitoring chronic and ambulatory patients.

Why did you start your company?

Health is the service for which we have the highest expectations. At present, the experience of hospitals and doctors is highly standardised.

I lost my former partner to cancer. The way he was treated left a deep impression on me. On a day-to-day basis, conversational experiences make any everyday experience or purchase extraordinary. I couldn't understand why such solutions didn't exist in healthcare.

In 2019, I was coaching patients with chronic illnesses in nutrition. I did everything through SMS. The happiness and satisfaction I felt convinced me of both the relevance & value add of a conversational medical monitoring solution via SMS.

How are you building on Twilio? E.g., How do you use email, SMS, WhatsApp, Verify, etc. to communicate with your customers?

We enable hospitals and doctors to dematerialise patient information and automate their remote monitoring.

What has the benefit or commercial impact been for your business since using Twilio?

We cut our customers' patient management time by a factor of 3.

By building on Twilio, what has the impact been for your customers?

We were able to test several conversational solutions dedicated to healthcare and discover new markets as a result.

Are there any future Twilio Products that you plan to integrate into your startup, and if so, why?

We're thinking about it, and it is dependent on the demands of our (hospital) customers.

Have you enjoyed Twilio Startup Labs? And if so why?

I appreciate the workshops and mentorship helping us to leverage Twilio's APIs and services to enhance our own solution.

Do you have a recording of your DEMO and how you are using Twilio that you would like to share?

What is the best piece of advice you would give to founders who are looking to build on Twilio?

Make the most of the experts at Twilio within their Developer Network and Startups Team, as well as the workshops that are available.

What excites you most about being a founder?

Getting up in the morning and telling myself that I've shaped my reality and the world around me. Building and running a startup requires continuous learning and personal development. I feel like an eternal child learning new things constantly.

Thank you for reading. If you would like to read more Twilio Startup Labs Founder Spotlight interviews and learn how others build, prototype, and demo on Twilio, please check out the series of articles here.

For questions about Twilio Startup Labs or to learn how to get involved, please contact Frank Y. Owusu at fyawowusu@twilio.com

To find out more about how Twilio supports Startups, check out Grow with Twilio.