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Enhancing your customer profiles with Shopify or Amazon order data using AlloyUntil now, there were no no-code tools to bring customer e-commerce data into one place. In this recipe, we will leverage the new Alloy Flow source to send e-commerce events from popular selling platforms to Twilio Segment, then on to Segment destinations, all without code.Alloy Automation Connections Unify Retail and ecommerce
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The Value of Best-in-Breed to Track and Enhance Product PerformanceEvery marketing & product team’s understanding of what a testing program will provide is unique. It could be used to innovate & validate ideas before over-investing, to focus on fast A/B testing & conversion rate optimization wins, or deploy a test-first reporting organization. This recipe provides direction on how to employ a marketing tech stack that enables a data-driven validation approach to grow the business and mitigate risk. Whatever your intentions, expectations, or goals are for an A/B testing program, building with the Twilio Segment / Mixpanel / AB Tasty stack will empower the following insights loop and prioritize customer-centric data efforts:Conscia.ai AB Tasty Mixpanel Unify
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Win big with Personalization using Twilio Segment CDP with Conscia.ai's DX Orchestration EngineThis recipe will show you how to connect customer data from Twilio Segment with Conscia.ai's orchestration capabilities to create personalized customer experiences across various channels.Conscia.ai Media and publishing Retail and ecommerce Online marketplaces
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Connect Algolia A/B tests to your data warehouse and analytics toolsIn this recipe, you'll learn how to pipe A/B test data from Algolia into your data warehouses and downstream analytics tools, to visualize search data and run further analysis.Statsig Algolia Connections Engage
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Optimize purchase conversions with Statsig’s experimentation, powered by Twilio SegmentThis recipe will walk you through using the data collected from Twilio Segment as the basis for experimentation using a tool like Statsig. We’ll walk through how to measure a purchase conversion funnel, design an experiment to maximize a success metric (purchase event), and glean insights based on user actions to optimize experiences going forward.Warehouses Statsig Connections Engage
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Run predictive analytics with SQL commandsIn this recipe, you learn how to use Twilio Segment and AWS Redshift ML together to generate predictive analytics without writing any code, spinning up any data pipelines, or requiring significant ML experience.AWS Redshift Connections Unify Engage
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Fill the gaps in your profiles using data from your warehouseIn this recipe, you’ll set up rETL to automatically pull in both backfill customer data and events from your warehouse to help complete your identity graph and provide a holistic view of your customer’s journey over an extended period of time.Snowflake Warehouse Activations Connections Data Engineer
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Powerful Content Personalization with Twilio Segment and Elastic Path CX StudioCreating a highly personalized experience for shoppers is fundamental to optimizing conversion rates. Using Elastic Path’s CX Studio Personalization workflow for Twilio Segment, building a bespoke experience unique to each of your customers has never been easier. Simply connect Twilio Segment to your Elastic Path CX Studio site to begin tracking user behavior and linking their Twilio Segment profile data to their CX Studio session. Then, with a few clicks, add a personalized experience to pages - no code required!Elastic Path Connections Unify Online marketplaces
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Build personalized websites and apps with Uniform visual workspace and Twilio SegmentAre you tired of slow and impersonal customer experiences? Our recipe has the solution, showing you how to seamlessly connect customer data from Twilio Segment with Uniform’s integration mesh. Our technique allows you to create visually stunning and high-performing customer experiences across all platforms in under 200ms. Don't let slow load times and generic experiences negatively impact your business - try our recipe today and see the difference for yourself.Uniform Connections Unify Engage
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Integrate Twilio Segment into your customized data model and use Kubit for unified product insightsTraditional product analytics tools tend to trap your data in siloed systems. If you want product insights from other data sources or your own data model, they require complex ETL integrations which are not only expensive to build and maintain, but also take the data control away from you. Kubit is the first warehouse-native product analytics platform which takes a no-code approach to eliminate data silos and provide self-service product insights directly from your cloud data warehouse.Kubit Connections Marketer Data Engineer
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Tie offline conversions and revenue to your ad spend through Google AdsIn this recipe, you’ll set up reverse ETL to automatically pull in conversion events that originated from a Google Ad that are locked away in a Snowflake table or view. You’ll learn how to use Twilio Segment Reverse ETL to gain a more accurate return on ad spend without having to manually upload files to Google. This will allow you to capture the extended conversion value* (see a further description of this concept below) when a customer leaves your app or site to complete a conversion.Google Ads Snowflake Warehouse Activations Connections
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