Pushwoosh (Actions) Destination
Pushwoosh is a customer engagement platform that lets you create personalized messaging campaigns combining multiple channels, like push notifications, in-app messages, emails, and SMS.
Pushwoosh maintains this destination. For any issues with the destination, contact the Pushwoosh support team.
- If you configured Segment to receive push tokens, you don't need to integrate the Pushwoosh SDK into your app.
- If your Segment implementation doesn't receive push tokens, integrate the Pushwoosh SDK into your app before setting up the Pushwoosh integration.
- From the Segment web app, navigate to Connections > Destinations, and click Add Destination.
- Search for Pushwoosh and select it as the destination.
- Choose the sources you want to connect the Pushwoosh destination to.
- Open the destination settings.
- Enter your Pushwoosh API key and application code, which you can find below the project name in Pushwoosh. Verify that the Enable Destination switch is toggled on, then click Save Changes.
- Go to the Mappings tab and verify that the Create or Update User Profile and Track Events options are enabled.
Once you've configured the integration, Pushwoosh will receive events and user attributes from Segment.
Pushwoosh API Key from Pushwoosh Control Panel
Pushwoosh Application Code from Pushwoosh Control Panel
Pushwoosh has the following presets
| Preset Name | Trigger | Default Action |
|---|---|---|
| Track Events | Event type = "track", Event type = "page", Event type = "screen" | Track Event |
| Create or Update User Profile | Event type = "identify" | Create or Update User Profiles |
Build your own Mappings. Combine supported triggers with the following Pushwoosh-supported actions:
Mapping limits per destination
Create or Update a user's profile attributes in Pushwoosh.
Create or Update User Profiles is a Cloud action. The default Trigger is type = "identify"
Optional
The unique user identifier
Optional
The user's email
Optional
Version of the app
Optional
Device ID
Optional
Device Model
Optional
Device Platform
Optional
Device Token. This is not automatically collected by Segment Mobile SDKs. Add it into the Segment payload if needed
Optional
Language
Optional
The country code of the user
Optional
The city of the user
Optional
The user's current longitude/latitude.
Optional
The version of the device OS
Optional
The timezone of the user
Optional
User agent of the device
Optional
Custom attributes to send to Pushwoosh
Record custom events in Pushwoosh
Track Event is a Cloud action. The default Trigger is type = "track" or type = "page" or type = "screen"
The unique user identifier
Optional
Device ID
Optional
Device Platform
Event Name
When the event occurred.
Optional
Properties of the event
Optional
If true, Segment will batch events before sending to Pushwoosh. 100 events per request max.
You can send computed traits and audiences generated using Engage to this destination as a user property. To learn more about Engage, schedule a demo.
For user-property destinations, an identify call is sent to the destination for each user being added and removed. The property name is the snake_cased version of the audience name, with a true/false value to indicate membership. For example, when a user first completes an order in the last 30 days, Engage sends an Identify call with the property order_completed_last_30days: true. When the user no longer satisfies this condition (for example, it's been more than 30 days since their last order), Engage sets that value to false.
When you first create an audience, Engage sends an Identify call for every user in that audience. Later audience syncs only send updates for users whose membership has changed since the last sync.
Real-time to batch destination sync frequency
Real-time audience syncs to Pushwoosh (Actions) may take six or more hours for the initial sync to complete. Upon completion, a sync frequency of two to three hours is expected.
Segment lets you change these destination settings from the Segment app without having to touch any code.
Pushwoosh API Key from Pushwoosh Control Panel
Pushwoosh Application Code from Pushwoosh Control Panel