Insider Cloud Mode (Actions)
Additional versions of this destination are available
This page is about the Insider Cloud Mode (Actions). See below for information about other versions of the Insider destination:
Insider Growth Management Platform (GMP) helps digital marketers drive growth across the funnel. Insider GMP helps marketers deliver personalized journeys across the web, mobile web, mobile apps, messaging, email, and ad channels using unified data.
This destination is maintained by Insider. For any issues with the destination, contact the Insider Support team.
Insider (Actions) provides the following benefits over the classic Insider destination:
- Adjustable Mappings: By using Insider (Actions), you can map your events and attributes to Insider events and attributes, and easily adjust as needed.
- Data Consistency: Pre-Built Mappings can help you to integrate Insider faster and ensure data consistency between Insider and Segment.
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From the Segment web app, click Catalog, then click Destinations.
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Find the Destinations Actions item in the left navigation, and click it.
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Click Configure Insider.
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Select an existing Source to connect to Insider Cloud Mode (Actions) and click Next.
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Give your destination a name and click Create destination.
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On the settings page for your destination, add the following settings:
- Account Name: Your Insider Account (Partner) Name.
- API Key: Your Unified Customer Database API Key, see how you can generate API key in the Insider Academy API Authentication Tokens documentation.
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Enable your destination and click Save.
You can get your Account Name via Insider Inone Panel > Settings > Inone Settings > Account Preferences.
You can get your API Key via Insider Inone Panel > Settings > Preferences > Integration Settings
Insider Cloud Mode (Actions) has the following presets
| Preset Name | Trigger | Default Action |
|---|---|---|
| Create or Update a User Profile | Event type = "identify" | Create or Update a User Profile |
Build your own Mappings. Combine supported triggers with the following Insider Cloud Mode-supported actions:
Mapping limits per destination
Record Product List View Event to Insider
Product List Viewed Event is a Cloud action. The default Trigger is type = "track" and event = "Product List Viewed"
Optional
If true, Email will be sent as identifier to Insider.
Optional
If true, Phone Number will be sent as identifier to Insider
Optional
If enabled, new data for array fields will be appended to the existing values in Insider.
Optional
User's unique identifier. The UUID string is used as identifier when sending data to Insider. UUID is required if the Anonymous Id field is empty.
Optional
An Anonymous Identifier. The Anonymous Id string is used as identifier when sending data to Insider. Anonymous Id is required if the UUID field is empty.
Optional
You can select your custom identifiers for the event.
When the event occurred
Optional
Event Parameters store information about an event.
Optional
User Properties defines all the details about a user.
Optional
When enabled, Segment will send events in batches.
Action used to update a User's attribute in Insider InOne.
Create or Update a User Profile is a Cloud action. The default Trigger is type = "identify"
Optional
If true, Email will be sent as identifier to Insider.
Optional
If true, Phone Number will be sent as identifier to Insider
Optional
If enabled, new data for array fields will be appended to the existing values in Insider.
Optional
Age of a user.
Optional
User’s birthday
Optional
Email address of a user.
Optional
First name of a user.
Optional
Gender of a user.
Optional
Last name of a user.
Optional
User's phone number in E.164 format (e.g. +6598765432), can be used as an identifier.
Optional
User's unique identifier. The UUID string is used as identifier when sending data to Insider. UUID is required if the Anonymous Id field is empty.
Optional
An Anonymous Identifier. The Anonymous Id string is used as identifier when sending data to Insider. Anonymous Id is required if the UUID field is empty.
Optional
You can select you custom identifiers for the event.
Optional
City
Optional
Country
Optional
GDPR opt-in.
Optional
Email opt-in.
Optional
SMS opt-in.
Optional
Whatsapp opt-in.
Optional
The user's preferred language.
Optional
The user's additional information.
Optional
When enabled, Segment will send events in batches.
Record User Registered Event to Insider
User Registered Event is a Cloud action. The default Trigger is type = "track" and event = "User Registered"
Optional
If true, Email will be sent as identifier to Insider.
Optional
If true, Phone Number will be sent as identifier to Insider
Optional
If enabled, new data for array fields will be appended to the existing values in Insider.
Optional
User's unique identifier. The UUID string is used as identifier when sending data to Insider. UUID is required if the Anonymous Id field is empty.
Optional
An Anonymous Identifier. The Anonymous Id string is used as identifier when sending data to Insider. Anonymous Id is required if the UUID field is empty.
Optional
You can select your custom identifiers for the event.
When the event occurred
Optional
User Properties defines all the details about a user.
Optional
When enabled, Segment will send events in batches.
Record Cart Viewed Event to Insider
Cart Viewed Event is a Cloud action. The default Trigger is type = "track" and event = "Cart Viewed"
Optional
If true, Email will be sent as identifier to Insider.
Optional
If true, Phone Number will be sent as identifier to Insider
Optional
If enabled, new data for array fields will be appended to the existing values in Insider.
Optional
User's unique identifier. The UUID string is used as identifier when sending data to Insider. UUID is required if the Anonymous Id field is empty.
Optional
An Anonymous Identifier. The Anonymous Id string is used as identifier when sending data to Insider. Anonymous Id is required if the UUID field is empty.
Optional
You can select your custom identifiers for the event.
When the event occurred
Optional
Event Parameters store information about an event.
Optional
Product details for the given event.
Optional
User Properties defines all the details about a user.
Optional
When enabled, Segment will send events in batches.
Record Product Removed Event to Insider
Product Removed Event is a Cloud action. The default Trigger is type = "track" and event = "Product Removed"
Optional
If true, Email will be sent as identifier to Insider.
Optional
If true, Phone Number will be sent as identifier to Insider
Optional
If enabled, new data for array fields will be appended to the existing values in Insider.
Optional
User's unique identifier. The UUID string is used as identifier when sending data to Insider. UUID is required if the Anonymous Id field is empty.
Optional
An Anonymous Identifier. The Anonymous Id string is used as identifier when sending data to Insider. Anonymous Id is required if the UUID field is empty.
Optional
You can select your custom identifiers for the event.
When the event occurred
Optional
Event Parameters store information about an event.
Optional
User Properties defines all the details about a user.
Optional
When enabled, Segment will send events in batches.
Record Checkout Events to Insider
Checkout Event is a Cloud action. The default Trigger is type = "track" and (event = "Checkout Started" or event = "Checkout Step Viewed")
Optional
If true, Email will be sent as identifier to Insider.
Optional
If true, Phone Number will be sent as identifier to Insider
Optional
If enabled, new data for array fields will be appended to the existing values in Insider.
Optional
User's unique identifier. The UUID string is used as identifier when sending data to Insider. UUID is required if the Anonymous Id field is empty.
Optional
An Anonymous Identifier. The Anonymous Id string is used as identifier when sending data to Insider. Anonymous Id is required if the UUID field is empty.
Optional
You can select your custom identifiers for the event.
When the event occurred
Optional
Event Parameters store information about an event.
Optional
Product details for the given event.
Optional
User Properties defines all the details about a user.
Optional
When enabled, Segment will send events in batches.
Record Product View Event to Insider
Product Viewed Event is a Cloud action. The default Trigger is type = "track" and event = "Product Viewed"
Optional
If true, Email will be sent as identifier to Insider.
Optional
If true, Phone Number will be sent as identifier to Insider
Optional
If enabled, new data for array fields will be appended to the existing values in Insider.
Optional
User's unique identifier. The UUID string is used as identifier when sending data to Insider. UUID is required if the Anonymous Id field is empty.
Optional
An Anonymous Identifier. The Anonymous Id string is used as identifier when sending data to Insider. Anonymous Id is required if the UUID field is empty.
Optional
You can select your custom identifiers for the event.
When the event occurred
Optional
Event Parameters store information about an event.
Optional
User Properties defines all the details about a user.
Optional
When enabled, Segment will send events in batches.
Record custom event to Insider
Track Event is a Cloud action. The default Trigger is type = "track"
Optional
If true, Email will be sent as identifier to Insider.
Optional
If true, Phone Number will be sent as identifier to Insider
Optional
If enabled, new data for array fields will be appended to the existing values in Insider.
Optional
User's unique identifier. The UUID string is used as identifier when sending data to Insider. UUID is required if the Anonymous Id field is empty.
Optional
An Anonymous Identifier. The Anonymous Id string is used as identifier when sending data to Insider. Anonymous Id is required if the UUID field is empty.
Optional
You can select your custom identifiers for the event.
The event name
When the event occurred
Optional
Event Parameters store information about an event.
Optional
Product details for the given event.
Optional
User Properties defines all the details about a user.
Optional
When enabled, Segment will send events in batches.
Record Product Added Event to Insider
Product Added Event is a Cloud action. The default Trigger is type = "track" and event = "Product Added"
Optional
If true, Email will be sent as identifier to Insider.
Optional
If true, Phone Number will be sent as identifier to Insider
Optional
If enabled, new data for array fields will be appended to the existing values in Insider.
Optional
User's unique identifier. The UUID string is used as identifier when sending data to Insider. UUID is required if the Anonymous Id field is empty.
Optional
An Anonymous Identifier. The Anonymous Id string is used as identifier when sending data to Insider. Anonymous Id is required if the UUID field is empty.
Optional
You can select your custom identifiers for the event.
When the event occurred
Optional
Event Parameters store information about an event.
Optional
User Properties defines all the details about a user.
Optional
When enabled, Segment will send events in batches.
Record Order Completed Event to Insider
Order Completed Event is a Cloud action. The default Trigger is type = "track" and event = "Order Completed"
Optional
If true, Email will be sent as identifier to Insider.
Optional
If true, Phone Number will be sent as identifier to Insider
Optional
If enabled, new data for array fields will be appended to the existing values in Insider.
Optional
User's unique identifier. The UUID string is used as identifier when sending data to Insider. UUID is required if the Anonymous Id field is empty.
Optional
An Anonymous Identifier. The Anonymous Id string is used as identifier when sending data to Insider. Anonymous Id is required if the UUID field is empty.
Optional
You can select your custom identifiers for the event.
When the event occurred
Optional
Event Parameters store information about an event.
Optional
Product details for the given event.
Optional
User Properties defines all the details about a user.
Optional
When enabled, Segment will send events in batches.
If you're already using Insider (Classic) Destination, you're not expected to have breaking changes when upgrading to the Insider (Actions) destination. You can configure the new Actions mode destination and connect it to the same source(s) as the Classic destination and manually verify it before fully switching over.
You can send computed traits and audiences generated using Engage to this destination as a user property. To learn more about Engage, schedule a demo.
For user-property destinations, an identify call is sent to the destination for each user being added and removed. The property name is the snake_cased version of the audience name, with a true/false value to indicate membership. For example, when a user first completes an order in the last 30 days, Engage sends an Identify call with the property order_completed_last_30days: true. When the user no longer satisfies this condition (for example, it's been more than 30 days since their last order), Engage sets that value to false.
When you first create an audience, Engage sends an Identify call for every user in that audience. Later audience syncs only send updates for users whose membership has changed since the last sync.
Real-time to batch destination sync frequency
Real-time audience syncs to Insider Cloud Mode (Actions) may take six or more hours for the initial sync to complete. Upon completion, a sync frequency of two to three hours is expected.
Segment lets you change these destination settings from the Segment app without having to touch any code.
You can get your Account Name via Insider Inone Panel > Settings > Inone Settings > Account Preferences.
You can get your API Key via Insider Inone Panel > Settings > Preferences > Integration Settings